WEBSITE

PEGASUS COFFEE CO.

PEGASUS COFFEE COMPANY • BAINBRIDGE ISLAND, WA

OVERAL SITE DESIGN AND UX

THE PEGASUS SITE IS DESIGNED TO CONVEY THE HISTORY AND TRADITION OF THE BRAND WITH THE LOCAL CULTURE AND COMMERCE OF THE COMPANY.

– MODERN STYLISH DESIGN

– INTEGRATED SOFTWARE FOR COMMERCE AND FULFILLMENT

– NEWSLETTER AND BLOG SUBSCRIPTION

– COFFEE MEMBERSHIP SIGNUP AND PROCESSING

PACKAGE DEVELOPMENT

THIS STUDY SHOWCASES OUR WORK WITH THE PEGASUS WEBSITE. THE CONSTRUCTION OF THE SITE COINCIDES WITH OUR DEVELOPMENT OF PACKAGING, PROMOTIONAL MATERIALS, AND OTHER ASSETS FOR THE RE-LAUNCH OF THE BRAND! FROM A VISUAL AND MARKETING STANDPOINT, (OUTSIDE OF THE ORIGINAL 1979 LOGO AND COLOR PALLET} EVERYTHING YOU SEE IS NEW AND PART OF THE NEXT CHAPTER OF PEGASUS COFFEE!

HISTORY + COMMUNITY

TFROM 2020 TO 1979 AND BACK AGAIN

Stories along the way include coffee pioneer David Dessinger’s founding of Pegasus and establishment of the first coffee bar in Downtown Seattle. We highlight the building of relationships in Nicaragua as well as decade-long partnerships with multi-generational farms.

The original Bainbridge Coffeehouse is still standing and a community staple for island locals and tourists alike.

The future is bright with “current” sections describing the newest releases — the tip of the iceberg for the future of Pegasus. Catch up on the history and look to the blog and newsletter for the latest happenings!

ANNIVERSARY PACKAGE DESIGN

TO CELEBRATE THE 40TH ANNIVERSARY OF THE FOUNDING OF PEGASUS, WE HAD THE OPPORTUNITY TO DESIGN PACKAGING FOR A SPECIAL LIMITED RELEASE TO COMMEMORATE THE OCCASION.

THE ANNIVERSARY BLEND BAG IS A VISUAL CELEBRATION OF THE ORIGINAL BAINBRIDGE COFFEEHOUSE MATCHING THE ARTISANAL MASTERPIECE INSIDE!

EDUCATION + PARTNERSHIPS

OVER THE PAST 40 YEARS, PEGASUS HAS DEVELOPED DIRECT TRADE PARTNERSHIPS WITH FARMS IN NICARAGUA, GUATEMALA, ETHIOPIA AND OTHER PARTS OF CENTRAL AMERICA AND AFRICA.

– BAINBRIDGE OMATEPE SISTER ISLAND ASSOCIATION INFORMATION

– TRADE PARTNER PHOTOS AND LINKS

E-COMMERCE

THE ECOMMERCE SECTIONS INCLUDE AN INTEGRATED SOFTWARE SUITE THAT CONNECTS SEAMLESSLY WITH PROCESSING PLATFORMS AND EXTERNAL MAIL PROGRAM, SHIP STATION.

– PRODUCT INFO / ROAST PROFILES

– ROASTERY-DIRECT PRICING

– ON-DEMAND FRESH PRODUCTION

TRADE DEVELOPMENT

IN ADDITION TO DIRECT LINKS TO THE EXTERNAL WHOLESALE PORTAL FOR EXISTING PARTNERS, THE TRADE DEVELOPMENT SECTIONS INCLUDE:

– LOCAL RETAIL MAP

– COFFEE BAR INFORMATION